Marketing has got a great boost with technology over the years.
According to Kapost, 60% of marketers expect their companies to increase investments in technology this year.
According to Syndacast:
- 88% of marketers will use LinkedIn as a B2B marketing platform
- Instagram has over 200 million users. The app itself will be essential to businesses as the preferred image-sharing platform.
Here is a cool infographic depicting digital marketing trends for 2015:
In short, digital marketing has laid the technical foundation for businesses to flourish and give back to the corporate community.